Cultivate business Chinese application-oriented talents who can work in a cross-cultural environment. Students will obtain a high level of business Chinese language ability through three years of professional study. Chinese level to obtain a HSK level 4 or above certificate, master the business Chinese system vocabulary and basic grammar, have a high business Chinese listening, speaking, reading and writing ability. Familiar with Chinese business culture, understand China's contemporary national conditions and economic development. Have the ability of cross-cultural communication, business communication, and the ability to work in a cross-cultural business environment using Chinese. Mastering the operation and use of computers in Chinese.
Business Chinese listening and speaking, business practical conversation, business Chinese document writing, economic foundation, foreign trade correspondence and documents, import and export process operation, e-commerce, etc.
After graduation, students can be engaged as business Chinese interpreter, foreign trade documentary, import and export trade, etc.
Hotel Management and Digital Operation
Compound professionals with mental health + professionalism + practical skills + international competitiveness.
Introduction to Hotel Management, Cruise Service and Management, Yacht Club Management, Catering Management, Front Office and Room Management, Beverage and Bar Management, Conference Organization and Management, Service Quality Management, Human Resource Management, Marketing and other courses.
Graduates can be engaged in high-level jobs such as catering, guest rooms, lobby, personnel training, marketing management, service quality management, etc. in internationally renowned hotels such as Dubai, Singapore, Australia, golf clubs, luxury cruise and yacht companies, large catering chain groups, real estate companies, hot spring resorts, etc. that have established cooperative relations with our school.
This major trains senior application-oriented talents who have basic theories and knowledge of management and economics, master basic theories and methods of marketing, learn the process of marketing activities such as environmental analysis, market research, market planning, implementation of marketing strategies, and various tools and methods of online marketing, and can engage in market development, marketing management, marketing consulting, and planning plus implementation of comprehensive online marketing programs in multinational companies, domestic enterprises and institutions, government departments, financial consulting companies, foreign-funded enterprises, joint ventures, and foreign trade enterprises. At the same time, actively build two platforms, namely, a student discipline competition platform based on the "Social Science Award National University Marketing Competition" and "Guangdong University Marketing Competition" and a student study abroad platform for exchanges and cooperation with foreign universities.
Marketing, market research and forecasting, business negotiation, sales promotion skills, network marketing, e-commerce, new media marketing, international trade practice, commodity science, advertising theory affairs, customer relationship management, sales promotion and business negotiation, chain operation management, international marketing, etc.
Graduates can enter enterprises, trading companies, market agencies, consulting companies, finance, insurance, real estate, health, sports and other industries to engage in market research, brand development, supply channel management, business negotiation, customer management, promotion management, marketing, network marketing, e-commerce and other positions to do related marketing management work.
This major offers three major directions for students to take as elective courses: tourism e-commerce, research travel planning, and tour guide and tour leader business. Cultivate comprehensive professionals with tourism management knowledge + professionalism + practical ability + international competitiveness.
Introduction to tourism, tour guide business and skills, international tour leader business, travel agency management, tourism e-commerce, research tourism planning management, tourism scenic spot management, etc.
Graduates can work in high-end international travel agencies, tourism e-commerce companies, tourist attractions, research travel education bases and other units that have established cooperative relations with our school, such as international and domestic tour guides and tour leaders, tourism customization consultants, tourism e-commerce, tourism planning and scenic spot management, research travel project planning, visas and ticketing, etc.
Cultivate technical application talents who have basic theoretical and practical skills in computer office software application skills, database technology, network technology, web front-end development, etc., have certain innovation and entrepreneurship capabilities, and meet the needs of the mobile Internet software development industry.
Microsoft Office Software Skills, jQuery + AJAX Technology and Application, JavaWeb Technology and Application, WEB Corresponding Layout Development and Application, VUE Framework Technology and Application.
Can be engaged in database engineer, website development engineer, web front-end development engineer, website art designer, etc.
Chinese Language Program
The Chinese Language Program is designed for students that have zero Chinese background and wish to study Chinese as a freshman; courses are available each semester, with a maximum study period of 2 years.
Address/地址：No. 28, Da Yuan Bei, Sha Tai Road, Guangzhou, Guangdong, CHINA/广东省广州市白云区大源北路28号 广州涉外经济职业技术学院（南校区） 国际教育中心 留学生部 电话：+0086-020-36783205