Course Introduction (International Students in China)
Chinese-taught specialist programs (diploma programs)
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专业介绍(来华留学生)
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对外商务汉语专业
Major in Chinese for International Business
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培养能够在跨文化环境中工作的商务汉语应用型人才。学生通过三年的专业学习可以具备高水平的商务汉语言能力。汉语水平获得新HSK4级以上证书,掌握商务汉语系统词汇和基本语法,具有较高的商务汉语听、说、读、写能力。熟悉中国商务文化,了解中国当代国情和经济发展状况。具备跨文化交际、跨文化商务沟通的能力,以及在跨文化商务环境中使用汉语工作的能力。掌握计算机的中文操作与运用。
Cultivate business Chinese application-oriented talents who can work in a cross-cultural environment. Students will obtain a high level of business Chinese language ability through three years of professional study. Chinese level to obtain a HSK level 4 or above certificate, master the business Chinese system vocabulary and basic grammar, have a high business Chinese listening, speaking, reading and writing ability. Familiar with Chinese business culture, understand China's contemporary national conditions and economic development. Have the ability of cross-cultural communication, business communication, and the ability to work in a cross-cultural business environment using Chinese. Mastering the operation and use of computers in Chinese.
主要课程
Main Courses
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商务汉语听说、商务实用会话、商务汉语文书写作、经济学基础、外贸函电与单证、进出口流程操作、电子商务等。
Business Chinese listening and speaking, business practical conversation, business Chinese document writing, economic foundation, foreign trade correspondence and documents, import and export process operation, e-commerce, etc.
就业方向
Employment opportunities
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毕业后课从事商务汉语译员、外贸跟单、进出口贸易等工作。
After graduation, students can be engaged as business Chinese interpreter, foreign trade documentary, import and export trade, etc.
酒店管理与数字化运营
Hotel Management and Digital Operation
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具备心理健康+职业精神+实操技能+国际竞争力四位一体的符合型专业人才。
Compound professionals with mental health + professionalism + practical skills + international competitiveness.
主要课程
Main Courses
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酒店管理概论、邮轮服务与管理、游艇俱乐部管理、餐饮管理、前厅和客房管理、酒水与酒吧管理、会议组织与管理、服务质量管理、人力资源管理、市场营销等课程。
Introduction to Hotel Management, Cruise Service and Management, Yacht Club Management, Catering Management, Front Office and Room Management, Beverage and Bar Management, Conference Organization and Management, Service Quality Management, Human Resource Management, Marketing and other courses.
就业方向
Employment opportunities
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毕业生可在我校建立合作关系的迪拜、新加坡、澳大利亚等国际知名酒店、高尔夫俱乐部、豪华邮轮游艇公司、大型餐饮连锁集团、房地产公司、温泉度假村等从事残影、客房、前厅、人事培训、营销管理、服务质量管理等高位工作。
Graduates can be engaged in high-level jobs such as catering, guest rooms, lobby, personnel training, marketing management, service quality management, etc. in internationally renowned hotels such as Dubai, Singapore, Australia, golf clubs, luxury cruise and yacht companies, large catering chain groups, real estate companies, hot spring resorts, etc. that have established cooperative relations with our school.
市场营销专业
Marketing Major
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本专业培养具有管理学、经济学基础理论与知识、掌握市场营销基本理论与方法,学习市场营销的环境分析、市场调研、市场营销战略实施等市场活动的流程以及网络营销的各种工具与方法,能在跨国公司、国内企事业单位、政府部门、财务咨询公司、外资企业、合资企业以及对外贸易企业从事市场开拓、营销管理、营销咨询、网络营销综合方案策划与实施等工作的高级应用型人才。同时,积极打造两个平台、即以“社科将全国高校市场营销大赛”、“广东省高校市场营销大赛”为依托的学生学科竞赛平台和与国外高校交流合作的学生出国深造平台。
This major trains senior application-oriented talents who have basic theories and knowledge of management and economics, master basic theories and methods of marketing, learn the process of marketing activities such as environmental analysis, market research, market planning, implementation of marketing strategies, and various tools and methods of online marketing, and can engage in market development, marketing management, marketing consulting, and planning plus implementation of comprehensive online marketing programs in multinational companies, domestic enterprises and institutions, government departments, financial consulting companies, foreign-funded enterprises, joint ventures, and foreign trade enterprises. At the same time, actively build two platforms, namely, a student discipline competition platform based on the "Social Science Award National University Marketing Competition" and "Guangdong University Marketing Competition" and a student study abroad platform for exchanges and cooperation with foreign universities.
主要课程
Main Courses
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市场营销学、市场调查与预测、商务谈判、推销技巧、网络营销、电子商务、新媒体营销、国际贸易实务、商品学、广告理论事务、客户关系管理、推销与商务谈判、连锁经营管理、国际市场营销等。
Marketing, market research and forecasting, business negotiation, sales promotion skills, network marketing, e-commerce, new media marketing, international trade practice, commodity science, advertising theory affairs, customer relationship management, sales promotion and business negotiation, chain operation management, international marketing, etc.
就业方向
Employment opportunities
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毕业生可进入企业、商贸公司、市场代理机构、咨询公司、金融、保险、房地产、卫生、体育等行业从事市场调研、品牌开拓、货源渠道管理、商务谈判、客户管理、促销管理、市场推广、网络营销、电子商务等岗位做相关营销管理工作。
Graduates can enter enterprises, trading companies, market agencies, consulting companies, finance, insurance, real estate, health, sports and other industries to engage in market research, brand development, supply channel management, business negotiation, customer management, promotion management, marketing, network marketing, e-commerce and other positions to do related marketing management work.
旅游管理专业
Tourism Management
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本专业开设旅游电子商务、研学旅行策划、导游与领队业务三个专业方向供学生选修。培养具有留有管理知识+职业精神+实操能力+国际竞争力四位一体的综合性专业人才。
This major offers three major directions for students to take as elective courses: tourism e-commerce, research travel planning, and tour guide and tour leader business. Cultivate comprehensive professionals with tourism management knowledge + professionalism + practical ability + international competitiveness.
主要课程
Main Courses
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旅游学概论、导游业务与技巧、国际领队业务、旅行社经营管理、旅游电子商务、研学旅游策划管理、旅游景区管理等。
Introduction to tourism, tour guide business and skills, international tour leader business, travel agency management, tourism e-commerce, research tourism planning management, tourism scenic spot management, etc.
就业方向
Employment opportunities
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毕业生可在与我校建立合作关系的高端国际旅行社、旅游电子商务公司和旅游景区、研学旅行教育基地等单位从事国际国内导游和领队、旅游定制顾问、旅游电子商务、旅游规划与景区管理、研学旅游项目策划、签证与票务等岗位工作。
Graduates can work in high-end international travel agencies, tourism e-commerce companies, tourist attractions, research travel education bases and other units that have established cooperative relations with our school, such as international and domestic tour guides and tour leaders, tourism customization consultants, tourism e-commerce, tourism planning and scenic spot management, research travel project planning, visas and ticketing, etc.
计算机应用技术专业
Computer Application Technology Major
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培养具备计算机办公软件应用技能、数据库技术、网络技术、web前端开发等方面的基本理论与实践技能,具有一定的创新创业能力,适应移动互联网软件开发行业需求的技术应用型人才。
Cultivate technical application talents who have basic theoretical and practical skills in computer office software application skills, database technology, network technology, web front-end development, etc., have certain innovation and entrepreneurship capabilities, and meet the needs of the mobile Internet software development industry.
主要课程
Main Courses
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微软办公软件技能、jQuery+AJAX技术与应用、JavaWeb技术与应用、WEB相应式布局开发与应用、VUE框架技术与应用。
Microsoft Office Software Skills, jQuery + AJAX Technology and Application, JavaWeb Technology and Application, WEB Corresponding Layout Development and Application, VUE Framework Technology and Application.
就业方向
Employment opportunities
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能从事数据库工程师、网站开发工程师、web前端开发工程师、网站美工等工作。
Can be engaged in database engineer, website development engineer, web front-end development engineer, website art designer, etc.
Chinese Language Program
汉语言进修培训项目
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CONTACT US
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Address/地址:No. 28, Da Yuan Bei, Sha Tai Road, Guangzhou, Guangdong, CHINA/广东省广州市白云区大源北路28号 广州涉外经济职业技术学院(南校区) 国际教育中心 留学生部
电话:+0086-020-36783205
电话:+0086-020-36783205
手机:+0086-15626182427
邮箱:swhuawen@outlook.com